Nike x Pompidou: Art of Victory

Celebrating the unending journey of Nike Air innovation, Nike opened the exhibition “Art of Victory” at the Centre Pomipdou during the 2024 Paris Olympics. This exhibit highlighted featured generative AI assisted Nike designs that brought athlete the shoe of their dreams. Immersive projections throughout the space build out a comprehensive story about the design process that was meticulously led by Olympic Athletes and Nike Designers.